A Conversation with Michael Purpura, President of Wealth Management at D.A. Davidson

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In this episode of the series we explore some of the hottest topics in wealth management today with Michael Purpura, President of Wealth Management at D.A. Davidson.

Michael Purpura of DA Davidson

Michael Purpura

Michael shares his unique perspective and experience on:

  • Where will we see zero commissions in 2020 & what transformations will the industry undergo in the new year?
  • Homogenization
    • Robo advisors vs traditional advisors
    • Best practices for advisors to differentiate themselves from robo advisors
  • Going Independent:
    • Challenges and strengths of independence 
    • Boutique Independence
    • Best practices for going independent, understanding the right ownership structure for you
  • Europeanization of advisors:
    • Weaknesses & strengths of the salary & bonus model
  • Succession planning:
    • How does D.A. Davidson incentivizes people to have a succession plan
    • And much more.

It’s an episode that covers a great deal of ground solid information for any advisor who is looking to gather insight on the changes in the landscape and use that knowledge to take their business to the next level.

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Michael Purpura, President, Wealth Management of D.A. Davidson & Co.

Michael joined D.A. Davidson as a Financial Advisor in 1996, subsequently taking on roles with increasing responsibility for Financial Advisor development and recruitment. Today, he is the President of the Individual Investor Group. He was most recently Executive Vice President, Chief Operations Officer with responsibility for the day-to-day operations of a growing group of financial professionals focused on individual investor services and finance. He previously was Senior Vice President, Director of Strategic Planning and Business Development and both a Regional Manager and Assistant Regional Manager. Prior to joining D.A. Davidson, Michael spent four years as a Financial Advisor with Prudential Securities. Michael graduated from Penn State University, where he received a degree in accounting.


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